Online casino prices vary dramatically based on revenue, licensing, player database size, and market position. Entry-level white label casinos can be acquired for $50,000-$150,000, while small independent operations typically range from $100,000-$500,000. Mid-sized casinos with established revenue streams commonly sell for $500,000-$2,000,000, and premium operations with major licenses (MGA, UKGC) and substantial player bases can command $3,000,000-$10,000,000 or more. Affiliate businesses generally represent lower entry points ($30,000-$500,000 for most listings), while comprehensive multi-brand portfolios can exceed $5,000,000. The investment required depends entirely on your goals, target markets, and operational capabilities.
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Pros and Cons
- Specialized iGaming Marketplace
- Diverse Inventory Across All iGaming Sectors
- Licensing Jurisdictions
- Transparent Pricing and Detailed Information
- Time-Efficient Discovery Process
- Established Player Bases and Revenue Streams
- Confidential Transaction Process
- Strategic Acquisition Opportunities
- Comparative Market Intelligence
- Access to Off-Limit Markets and Opportunities
- Due Diligence Responsibility and Verification Challenges
- Market Competition and Pricing Dynamics
- Limited Platform Support and Transaction Complexity
Buy Online Casino & iGaming Businesses for Sale
Welcome to CasinosBroker.com’s marketplace – the premier destination for acquiring established online casinos, iGaming platforms, affiliate businesses, and white label operations. Whether you’re an experienced operator looking to expand your portfolio or a first-time buyer seeking entry into the lucrative online gaming industry, our curated listings offer verified investment opportunities across all major gaming sectors and jurisdictions.
Why Buy an Established iGaming Business?
The global online gambling market continues its unprecedented growth trajectory, with industry revenues projected to exceed hundreds of billions of dollars in the coming years. Rather than building a casino or gaming platform from scratch – a process that can take years and millions in investment – acquiring an established business provides immediate market access, existing revenue streams, and proven operational frameworks.
Immediate Revenue Generation
When you purchase an operational online casino or iGaming business, you’re acquiring an asset that generates income from day one. Unlike startups that require months or years to build player databases and establish market presence, established platforms come with active users, consistent cash flow, and historical performance data that allows for accurate ROI projections.
Existing Player Base & Brand Recognition
One of the most valuable assets in any iGaming acquisition is the existing player database. These businesses have already invested significantly in customer acquisition costs, built player loyalty, and established brand recognition within their target markets. You’re purchasing not just technology and licenses, but relationships with thousands of active players who trust the brand.
Licenses & Regulatory Compliance
Obtaining gaming licenses is one of the most challenging and time-consuming aspects of launching an online casino. Depending on the jurisdiction, the licensing process can take 6-18 months and require substantial capital reserves, background checks, and regulatory compliance demonstrations. When you buy a licensed casino, you’re inheriting years of regulatory groundwork, established relationships with gaming authorities, and proven compliance systems.
Established Technology Infrastructure
Modern online casinos require sophisticated technology stacks including game integration platforms, payment processing systems, customer relationship management tools, fraud prevention software, and responsible gaming mechanisms. Established businesses have already invested in these technologies, negotiated contracts with game providers, and debugged their systems through years of operation.
What Types of iGaming Businesses Can You Buy?
Our marketplace features diverse opportunities across the online gaming spectrum, each offering unique advantages and investment profiles.
Online Casinos
Full-scale casino operations featuring comprehensive game libraries, multiple payment methods, and established player communities. These businesses range from niche operators targeting specific geographic markets to larger platforms serving international audiences. Casino acquisitions typically include the complete technology stack, player database, supplier contracts, and operational teams.
White Label Casinos
Turnkey casino solutions built on established platform providers like SoftSwiss, EveryMatrix, or proprietary systems. White labels offer faster market entry with lower technical complexity, as the underlying platform maintenance is handled by the provider. These opportunities are ideal for buyers seeking operational casinos without the burden of managing complex technical infrastructure.
Affiliate Businesses
Performance marketing operations that generate revenue by referring players to online casinos and sportsbooks. Affiliate businesses offer attractive margins, passive income potential, and scalability without the regulatory burden of operating a casino. Our affiliate listings include high-traffic websites, multi-site portfolios, and comprehensive iGaming affiliate platforms with established commission agreements.
Sports Betting Platforms
Sportsbook operations and betting platforms targeting various markets from Europe to Latin America, Asia, and emerging regions. These businesses feature odds-setting systems, live betting capabilities, and sports-specific player audiences. Many listings combine both casino and sportsbook offerings for diversified revenue streams.
Crypto Casinos
Cryptocurrency-focused gaming platforms that cater to the growing demographic of crypto users seeking anonymous, fast, and borderless gambling experiences. Crypto casinos often operate under more flexible regulatory frameworks and attract tech-savvy players willing to wager in Bitcoin, Ethereum, and other digital currencies.
Multi-Brand Portfolios
Comprehensive packages featuring multiple casino brands, affiliate sites, or mixed iGaming assets. Portfolio acquisitions offer instant scale, market diversification, and synergies across brands. These opportunities suit established operators or well-capitalized buyers seeking significant market positions.
Key Factors to Consider When Buying an iGaming Business
Making an informed acquisition decision requires thorough due diligence across multiple dimensions of the business.
Licensing Jurisdiction & Compliance
The licensing jurisdiction fundamentally impacts operational flexibility, taxation, market access, and regulatory burden. Popular jurisdictions include Curaçao (cost-effective, relatively straightforward), Malta Gaming Authority (EU market access, highly respected), UK Gambling Commission (strict but prestigious), Anjouan (offshore, lower regulation), and Costa Rica (licensing alternative). Each jurisdiction offers different advantages regarding operational costs, tax treatment, allowed markets, and regulatory oversight intensity.
Revenue & Profitability Metrics
Scrutinize historical financial performance including gross gaming revenue (GGR), net gaming revenue (NGR), operating expenses, EBITDA, and profit margins. Request at least 12-24 months of verified financial data. Understanding player lifetime value, customer acquisition costs, retention rates, and revenue trends helps assess the sustainability and growth potential of the business.
Player Database Quality
The size of the player database matters less than its quality and activity level. Evaluate metrics including active monthly users, depositing players, average deposits, player geographic distribution, and engagement patterns. A smaller database of high-value, active players often proves more valuable than a large list of dormant accounts.
Technology Platform & Game Content
Assess the technology infrastructure’s scalability, security, and maintenance requirements. Review game provider contracts, payment processing agreements, and third-party service integrations. Understand whether the platform is proprietary (requiring technical team retention) or built on established solutions (more transferable). Verify that all software licenses and game content agreements are transferable or can be renewed.
Market Position & Competition
Analyze the competitive landscape in the business’s target markets. Strong SEO rankings, established organic traffic, and brand recognition provide competitive moats. Consider market saturation, regulatory trends, and growth opportunities in the business’s core markets.
Operational Team & Knowledge Transfer
Determine which team members are included in the acquisition and their willingness to stay during transition. Key personnel in areas like marketing, customer support, payment processing, and compliance can be critical to maintaining business continuity. Negotiate appropriate transition periods and knowledge transfer arrangements.
The Acquisition Process: From Browsing to Closing
Our streamlined process helps buyers navigate from initial interest to successful acquisition.
Step 1: Browse & Shortlist
Review our comprehensive listings featuring businesses across all categories, price ranges, and markets. Each listing provides essential information including asking price, revenue metrics, licensing details, and unique selling points. Use our filtering tools to narrow opportunities matching your investment criteria, geographic preferences, and operational expertise.
Step 2: Sign NDA & Access Detailed Information
Once you identify opportunities of interest, sign a non-disclosure agreement to access confidential information including detailed financials, traffic analytics, player data, supplier contracts, and operational documentation. This protected information allows for thorough preliminary due diligence.
Step 3: Initial Valuation & Negotiation
Engage with sellers through our platform to discuss valuation, terms, and deal structure. Many iGaming businesses are valued at multiples of annual profit (typically 2-5x EBITDA depending on growth trajectory, market position, and risk factors). Negotiate not just price but also transition support, earn-out provisions, and contractual protections.
Step 4: Due Diligence
Conduct comprehensive due diligence covering financial verification, legal compliance, technical audit, player database analysis, and operational review. Engage specialists including iGaming lawyers, accountants familiar with gambling industry, and technical experts to validate all aspects of the business. Due diligence typically takes 4-8 weeks for substantial acquisitions.
Step 5: Transaction Structuring & Legal Documentation
Work with legal counsel to structure the transaction (asset purchase vs. stock purchase), draft purchase agreements, and establish escrow arrangements. Address critical elements including purchase price allocation, liability limitations, representations and warranties, and post-closing obligations.
Step 6: Closing & Transition
Execute the transaction with appropriate fund transfers, asset transfers, license transfers (where applicable), and operational handover. Most successful acquisitions include 30-90 day transition periods where sellers assist with knowledge transfer, supplier introductions, and operational continuity.
Investment Ranges & Financing Options
Our marketplace features opportunities spanning from accessible entry points to substantial enterprise acquisitions.
Entry-Level Opportunities ($50,000 – $200,000): Smaller white labels, single affiliate sites, and niche casino operations ideal for first-time buyers or operators testing new markets.
Mid-Market Businesses ($200,000 – $1,000,000): Established casinos with proven track records, profitable affiliate portfolios, and regional market leaders with solid revenue streams.
Premium Acquisitions ($1,000,000 – $5,000,000): High-traffic platforms, multi-brand portfolios, licensed operators in tier-1 jurisdictions, and businesses with substantial player databases and market positions.
Enterprise Opportunities ($5,000,000+): Major iGaming operations, comprehensive platform providers, market-leading brands, and strategic assets offering significant scale and market dominance.
Many sellers offer flexible payment terms including seller financing, earn-outs based on future performance, and structured payment schedules. These arrangements can significantly improve transaction feasibility while aligning buyer and seller interests in the business’s continued success.
Why Choose CasinosBroker.com?
As the specialized marketplace for iGaming business acquisitions, we provide unique advantages for buyers.
Industry Expertise: Our team understands the complexities of online gambling operations, regulatory landscapes, and valuation methodologies specific to iGaming assets.
Verified Listings: We conduct preliminary verification of seller claims, business legitimacy, and basic operational metrics before listing businesses on our platform.
Confidential Process: We maintain strict confidentiality throughout the exploration and negotiation process, protecting both buyer and seller interests.
Transaction Support: Our experience facilitating dozens of iGaming transactions helps buyers navigate common pitfalls and structure deals effectively.
Global Network: Our platform connects international buyers with opportunities across all major gaming markets and jurisdictions.
Start Your iGaming Acquisition Journey Today
The online gambling industry’s continued expansion creates extraordinary opportunities for savvy investors and operators. Whether you’re seeking to acquire your first casino, expand an existing portfolio, or enter new markets, our curated marketplace provides access to the most attractive iGaming businesses currently available for sale.
Browse our current listings to explore casinos, white labels, affiliate businesses, and sports betting platforms across all price ranges and markets. Each opportunity represents years of operational development, established market presence, and proven business models ready for new ownership.
Ready to find your next iGaming investment? Start exploring our listings today, or contact our team for personalized assistance identifying opportunities matching your specific acquisition criteria.
Frequently Asked Questions
Do I need gambling industry experience to buy a casino?
While iGaming experience is advantageous, it’s not absolutely required. Many successful acquisitions involve buyers from adjacent industries (technology, finance, marketing) who bring transferable skills and partner with experienced operators or retain existing management teams. However, you should understand the fundamentals of online gambling operations, regulatory requirements, and player acquisition strategies. Consider starting with smaller acquisitions or white label operations that include platform provider support. Many sellers offer transition assistance and training periods. Surrounding yourself with knowledgeable advisors – including iGaming lawyers, experienced operators, and industry consultants – can compensate for limited personal experience.
How long does it take to complete a casino acquisition?
The timeline varies significantly based on deal complexity, licensing transfers, and due diligence requirements. Simple white label acquisitions without license transfers can close in 4-6 weeks. Standard casino acquisitions typically require 2-4 months from initial agreement to closing, accounting for due diligence (4-6 weeks), legal documentation (2-3 weeks), and final negotiations. Transactions involving license transfers to new ownership can extend to 4-6 months or longer, as regulatory authorities must approve ownership changes. Complex multi-brand portfolios or businesses in heavily regulated jurisdictions (Malta, UK) may require 6-12 months. Factors affecting timeline include: regulatory approval requirements, financing arrangements, seller responsiveness, technical complexity, and negotiation dynamics.
What licenses are needed to operate an online casino?
Licensing requirements depend on your target markets and operational model. For international operations outside strictly regulated markets, Curaçao licenses are popular due to lower costs ($15,000-$50,000 annually) and straightforward application processes. European Union market access typically requires Malta Gaming Authority (MGA) licenses, considered gold-standard but requiring substantial capital (€100,000+ reserves) and rigorous compliance. UK market access requires UK Gambling Commission licensing, one of the world’s strictest regulatory regimes. Many crypto casinos operate under Curaçao or Costa Rica licensing for flexibility. Some operators pursue multiple licenses to access different markets legally. When buying an existing casino, licenses may transfer with the business (some jurisdictions) or require new applications in your name. Always consult iGaming legal specialists regarding license requirements for your specific situation.
Can I operate a casino from any country?
Your operational location is separate from your target markets, but both have implications. Many casinos are operated from jurisdictions with favorable business environments and technical talent pools (Malta, Cyprus, Estonia, Costa Rica, Philippines) while being licensed in different jurisdictions. However, some countries prohibit their residents from operating online gambling businesses targeting certain markets. Additionally, payment processing, banking relationships, and team hiring are affected by your operational jurisdiction. When acquiring a casino, consider whether you’ll maintain the existing operational location or relocate operations. Factors include: local taxation, availability of iGaming professionals, time zones relative to target markets, cost of operations, and legal frameworks. Many buyers maintain existing operational structures initially, then optimize locations as they understand the business better.
How are online casinos valued?
Online casino valuations typically use EBITDA multiples, though various factors influence final pricing. Standard multiples range from 2x-5x annual EBITDA, with variations based on: licensing jurisdiction (MGA/UKGC command premiums), revenue trajectory (growing businesses receive higher multiples), player database quality (active, high-value players increase valuations), market position (dominant brands justify premiums), and technology assets (proprietary platforms may add value). Revenue multiples (0.5x-2x annual revenue) are sometimes used for businesses without clear profitability or those with significant growth potential. Additional value comes from strategic factors: exclusive supplier agreements, strong SEO rankings, established payment processing relationships, and quality operational teams. Distressed sales or motivated sellers may accept below-market valuations, while competitive bidding situations can drive premiums. Professional valuations consider all these factors in reaching fair market values.
What ongoing costs should I expect after buying a casino?
Operating costs vary by business size and model, but typical ongoing expenses include: gaming licenses and regulatory fees ($15,000-$100,000+ annually depending on jurisdiction), platform fees for white labels (15-30% of gross gaming revenue) or proprietary platform maintenance, game provider fees (typically 10-20% of game revenue), payment processing fees (3-8% of transactions plus monthly minimums), customer acquisition costs (often 20-40% of revenue for competitive markets), staff salaries for customer support, marketing, compliance, and management, server hosting and technical infrastructure ($2,000-$20,000+ monthly), responsible gaming and compliance tools, and marketing expenses including SEO, affiliate commissions (20-40% of net revenue), and advertising. Well-operated casinos typically maintain operating margins of 20-40% of revenue after these costs. Review the target business’s detailed operating expenses during due diligence to understand the specific cost structure you’re inheriting.
