Business

Online casinos and sportsbooks need a steady influx of traffic to cultivate a dedicated player base. This is where affiliate marketing shines. Continue reading to discover the mechanics of online casino affiliate marketing and why it’s a critical component of an online casino’s promotional strategy. Understanding Affiliate Marketing Affiliate marketing is a widely employed, performance-based […]

The due diligence process in mergers and acquisitions (M&A) involves a comprehensive and systematic examination of a target company to evaluate its business, financial, legal, and operational aspects. This process is crucial for the acquiring company to make an informed decision and mitigate risks associated with the transaction. Here is a detailed explanation of the

Key Insights This article highlights the critical partnership between Financial Advisors and M&A Advisors, stressing the need to align business, personal, and financial goals to ensure successful business transitions. Effective communication, clear role definition, and a holistic approach are crucial for navigating these complex transactions. Business owners reap the most benefits when these professionals collaboratively

In the dynamic world of iGaming, mergers and acquisitions (M&A) serve as pivotal strategies for growth and dominance. These complex transactions are akin to the thrilling fusion of powerful entities, reshaping the competitive landscape. This guide delves into the intricacies of iGaming M&A, offering real-world examples, explaining the M&A process, and emphasizing the importance of

Mergers and acquisitions (M&A) are strategic moves that can propel companies towards new heights of growth and market presence. However, these complex processes are fraught with potential pitfalls that can derail the anticipated benefits. To navigate these challenges effectively, it’s crucial to understand and mitigate common issues that arise during M&A transactions. Here are some

Google has recently revised its policies concerning gambling ads, a category renowned for its complexity. Adhering strictly to Google’s specific guidelines is now more crucial than ever. These updates emphasize the importance of marketers staying informed and compliant to maximize the potential of Google’s advertising platform while following its rules. Here’s what these updates mean

In the realm of iGaming, where online casinos and sportsbooks dominate, one term stands out above all: ‘House Edge’. But what exactly is House Edge, and why is it significant for both iGaming operators and players? House Edge, also referred to as ‘House Advantage’ or ‘Casino Edge’, is the unseen force that dictates the odds,

Argentina has effectively established legislation for the national iGaming industry, overseeing nearly all types of online gambling and games of chance. This move has elevated Argentina to one of the most robust and prominent iGaming markets in Latin America. Online Gambling and Casino Market in Argentina In 2023, Argentina’s online casino sector generated $0.45 billion

For years, the Curacao gaming license has been a preferred option for operators launching offshore casino businesses. It offers a comprehensive, cost-effective solution covering all gaming verticals under a single license. However, significant changes are on the horizon with the upcoming National Ordinance for Games of Chance (LOK) that will transform the licensing regime. Step-by-Step

Online casinos require enormous amounts of traffic. If you already run a platform or are about to start one, you can develop a plan to increase traffic by examining and contrasting your website with that of your competitors. Let’s observe its operation. Website traffic and income have a clear correlation in the area of iGaming.