- March 20, 2023
- Posted by: CBGabriel
- Category: Business
The enticement of a lucrative jackpot holds a magnetic pull on avid gamblers. Capturing the attention of such discerning individuals demands a narrative that grips them by their very soul and an exceptional jackpot pool.
For any casino aiming to achieve strategic goals such as enhancing competitiveness, expanding the customer base, engaging active players, and augmenting revenue streams, jackpot campaigns provide an excellent opportunity.
But how does the Jackpot Aggregator operate?
This multi-faceted gamification system is designed to facilitate the management of promotional campaigns in iGaming projects, from jackpot campaigns to tournaments and bonuses.
The Jackpot Aggregator embodies the innovative Jackpot as a Service (JaaS) approach to developing jackpot campaigns. We adopt a comprehensive strategy that views the jackpot as more than just a one-time pool; instead, it is a marketing instrument that stimulates business, enhances player retention, and captivates audiences.
Which jackpots are available through the Jackpot Aggregator?
In today’s cut-throat iGaming market, where players are increasingly sophisticated and experienced, new solutions are always emerging, and industry standards are rising, casinos must rely on catalysts to drive business growth.
The Jackpot Aggregator, with its gamification system, provides this catalyst, supporting all classic types of jackpot promotions currently available in the market, including exclusive branded campaigns.
In the highly competitive world of iGaming, operators understand the crucial importance of incorporating jackpots into their projects. The jackpot campaign, when launched, bestows upon any iGaming project a significant advantage over its peers and target audience. Indeed, as the Red Queen of Lewis Carroll’s “Through the Looking-Glass” observed, “it takes all the running you can do to keep in the same place. If you want to get somewhere else, you must run at least twice as fast as that!”
Through the online casino management platform, any iGaming project can now connect to the Jackpot Aggregator, an opportunity that allows operators to create jackpots without investing in equipment and developing their innovations for several years.
But what does the operator get out of it? Quite a lot, as it turns out. For starters, they gain the ability to organise both local and global jackpots, thereby increasing audience loyalty and enhancing brand awareness while also securing a strong position among their competitors. Additionally, the operator can count on the assistance of a team of jackpot experts who will help to organise their jackpot campaigns.
But the benefits of the Jackpot Aggregator extend beyond the operators. Players, for instance, are given a chance to hit the jackpot, an opportunity that naturally piques their interest in the casino, its games, and other features. Meanwhile, game providers can utilise the Jackpot Aggregator to go beyond merely offering games and add significant value to their products. Every offer is a complete package, including the game, the scenario, and the jackpot.
So what does the provider get?
Among other things, they gain the ability to organise their own branded jackpots, which in turn increases brand awareness and market positioning while also extending the possibilities of their existing gaming services. Further, they can rely on player engagement in specific games or game groups and technical and organisational assistance from the Jackpot Aggregator team.
But what about the clients of the provider? They, too, stand to benefit greatly. Specifically, they receive an enhanced service package that includes games and jackpots, higher winning odds from the provider, and the ability to participate in branded jackpots in English. All in all, it’s clear that the Jackpot Aggregator represents an invaluable tool for anyone involved in the iGaming industry.
The utilization of game aggregators is a rising trend within the gambling industry, where the amalgamation of services from various gaming providers or casinos can be integrated into a single jackpot. This implies that all forms of jackpot types can be made available through this innovation.
The benefits of utilizing these game aggregators are manifold, including the capacity to create single jackpots, an increased demand for aggregator services, the bundling of gaming content and jackpots, as well as the provision of skilled assistance from the Jackpot Aggregator team.
Furthermore, utilizing game aggregators can lead to a growth in GGR for gaming aggregators and their clients alike.
On the client side, utilizing game aggregators can result in an enhanced service package that includes games and jackpots, higher bet-to-win odds, and the ability to participate in single jackpots.
The concept of utilizing jackpots to expand and diversify brand growth is a real challenge for operators in the gambling industry. This is due to the fact that the field of gambling is quite delicate and regulated, and many conventional promotion methods are becoming less effective.
Thus, jackpots are emerging as a non-trivial way to engage audiences, create new emotional experiences, and increase brand loyalty.
The Jackpot Aggregator adopts a holistic approach to the implementation of jackpots, with a strong emphasis on local regulations.